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() “Since most people equate buying life insurance as comparable to getting a root canal, it is sometimes difficult to know which insurance companies to work with. It can be an adventure —- a good or bad one. Start with word-of-mouth referrals and see where that leads you,” suggested Clelland Green, RHU, CEO, and president of Benepath, Pennsylvania.

Pretty much everyone has heard about Prudential or Met Life, but that does not mean anyone needs to automatically buy from them, particularly if they feel the terms offered do not suit their lifestyles, wants and needs. “It’s not hard to choose a company though,” said Green, “just be up front and honest with any independent agent you talk to. Have health issues? Tell them. Right away they can find you a carrier to work with. Not all insurance companies are created equal, and by having an agent shop around for you, you get the deal without having to do the work.”

One of the biggest things most people want to know is whether or not the company they do choose will be there when they need them. While this is not always an easy thing….

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